Madison Genthry 
Google Analytics now offers a way to directly measure the performance of your Instagram stories. This is a valuable tool for tracking reach and engagement, as well as seeing how your stories compare to other content on your profile. You can use this information to see which stories are resonating with your audience the most and make changes accordingly.
Instagram stories are a newer feature on the platform that allow users to share photos and videos that disappear after 24 hours. They are similar to Snapchat stories, but they are not limited to just 10 seconds. Stories on Instagram can be up to 15 seconds long and can be shared as a photo or video.
How to measure your Instagram stories using Google Analytics
To measure your Instagram stories using Google Analytics, you will need to add a tracking code to your website. This code will allow Google Analytics to track the performance of your stories. To add the code, follow these steps:
1. Log in to your Google Analytics account and select the website you want to track.
2. In the left-hand column, select “Admin” and then select “tracking info” under “view”.
3. Under “tracking code”, select “Website tracking” and then select the “tracking code” tab.
4. Copy the tracking code and paste it into the header of your website.
5. Save your changes and then wait for Google Analytics to start tracking your data.
Once the tracking code is added, you can view your Instagram stories data in Google Analytics under “acquisition > social > Instagram”. Here, you can see how many impressions your stories have received, as well as the reach and engagement rates. You can also compare this data to other social media platforms like Snapchat and Facebook.
Why measuring your Instagram stories is important for your business?
There are some reasons why measuring your Instagram stories is important for your business. First, it allows you to track the reach and engagement of your stories. This information can help you see which stories are resonating with your audience the most and make changes accordingly.
Second, measuring your Instagram stories allows you to compare their performance to other content on your profile. This information can help you see which type of content is resonating with your audience the most and make changes accordingly.
Finally, measuring your Instagram stories allows you to track their performance over time. This information can help you see if your stories are growing in reach and engagement and make changes accordingly.
Can you tell if someone screenshots your instagram story
Yes, you can tell if someone screenshots your Instagram story. When you post a story, Instagram notifies the author when someone takes a screenshot of their story.
Tips on creating better content for your Instagram stories
When creating content for your Instagram stories, keep the following tips in mind:
1. Keep your stories short and sweet.
2. Use photos and videos to tell a story.
3. Be creative and experiment with different types of content.
4. Use hashtags and mentions to reach a wider audience.
5. Measure the performance of your stories and adjust your content accordingly.
By measuring your Instagram stories, you can see which type of content is resonating with your audience the most and make changes accordingly. You can also track their performance over time to see if they are growing in reach and engagement. Finally, you can tell if someone has screenshot your story by checking the notification that Instagram sends to the author when someone takes a screenshot. We hope you found this post helpful. If you have any questions, please feel free to ask in the comments section below. Thanks for reading!
